Legal

Privacy Policy

Last updated: 13 September 2026

This policy explains how personal data is handled on getselekt.com — the marketing website for Selekt, a photo- and video-proofing tool for photographers and videographers. It is written to comply with the EU General Data Protection Regulation (GDPR) and Czech law. The Selekt application itself (app.getselekt.com) — your account, uploaded photos and videos, client galleries and payments — is governed by the separate privacy terms shown in the app.

1. Who is responsible for your data

The data controller is:

No data protection officer has been appointed, as none is required for this processing.

2. What we collect, why, and on what legal basis

DataPurposeLegal basis
Contacting us — your e-mail address, name if you give it, and the content of your message To answer your request or support question. Steps taken at your request before entering into a contract, or our legitimate interest in answering enquiries (Art. 6(1)(b) and (f) GDPR).
Launch mailing list (the pre-launch waitlist, closed on 22 July 2026 when Selekt launched) — e-mail address, plus the IP address and timestamp recorded at signup To send launch-related news and early-supporter benefits to people who signed up before launch. The IP address and timestamp are stored only as proof that you gave consent. Your consent (Art. 6(1)(a) GDPR; § 7(2) of Czech Act No. 480/2004 Coll. on commercial communications). Consent records: our legitimate interest in being able to demonstrate consent (Art. 6(1)(f) GDPR).
Newsletter (from 13 September 2026; first used for the "tell me when the Capture One plugin ships" form) — e-mail address, language, the page you subscribed on, plus a keyed hash of your IP address, your browser identification and timestamps recorded at signup and confirmation To send you the update you asked for and occasional Selekt news. Signup is double opt-in: nothing is sent until you confirm your address through the link in the confirmation e-mail. Every e-mail contains an unsubscribe link. The signup record (hashed IP, browser, timestamps) is stored only as proof that you gave consent. Your consent (Art. 6(1)(a) GDPR; § 7(2) of Czech Act No. 480/2004 Coll. on commercial communications). Consent records: our legitimate interest in being able to demonstrate consent (Art. 6(1)(f) GDPR).
Analytics & advertising measurement — cookies, approximate location, device and usage data collected through Google Tag Manager (Google Analytics 4, Google Ads conversion measurement, Meta Pixel) To understand how the site is used, improve it, and measure the effectiveness of our advertising campaigns. Measurement tags run in a consent-aware mode (Google Consent Mode v2): cookies are set and identifiers used only after you click "Accept" in the cookie banner. Your consent (Art. 6(1)(a) GDPR; § 89(3) of Czech Act No. 127/2005 Coll.).
Technical logs — IP address and request metadata processed by our hosting provider Serving the website, security, and abuse prevention. Our legitimate interest in running a secure website (Art. 6(1)(f) GDPR).

Creating a Selekt account happens in the app, not on this site; what the app collects is described in the app's own privacy terms. If you are on the launch mailing list, every e-mail we send you will be marked as a commercial communication, will identify the sender, and will contain a working unsubscribe option, as required by Act No. 480/2004 Coll.

We do not sell your data, use it for automated decision-making or profiling with legal effects, or send you anything unrelated to Selekt.

3. Who processes data for us

We use a small number of service providers (processors) to run this site:

ProviderWhat they doLocation / transfers
Cloudflare, Inc. Hosting and content delivery for getselekt.com; technical request logs EU edge locations; U.S. transfers covered by the EU–U.S. Data Privacy Framework (DPF), with standard contractual clauses as fallback
Google Ireland Ltd. / Google LLC Mailing-list storage of the closed launch list (Google Sheets), Google Tag Manager, Google Analytics 4, Google Ads measurement EU / U.S.; DPF-certified, standard contractual clauses as fallback
Resend, Inc. Sending newsletter e-mails, including the confirmation e-mail at signup; the subscriber list itself is stored in our own database (Supabase, EU region), not at Resend U.S.; DPF-certified, standard contractual clauses as fallback
Meta Platforms Ireland Ltd. Meta (Facebook/Instagram) Pixel — advertising conversion measurement; loads only after you accept cookies EU / U.S.; DPF-certified, standard contractual clauses as fallback

Where data leaves the EU/EEA, transfers rely on the European Commission's adequacy decision for the EU–U.S. Data Privacy Framework and, where applicable, standard contractual clauses (Art. 46 GDPR).

4. How long we keep data

5. Your rights

Under the GDPR you have the right to:

To exercise any of these rights, e-mail support@getselekt.com. We will respond within one month.

You also have the right to lodge a complaint with the Czech supervisory authority: Úřad pro ochranu osobních údajů (ÚOOÚ), Pplk. Sochora 27, 170 00 Prague 7, Czech Republic — uoou.gov.cz.

6. Cookies & local storage

This site loads measurement tags through Google Tag Manager. Tag Manager itself sets no cookies; the tags it manages may set analytics and advertising cookies — but only with your consent. Alongside that, the site sets one strictly necessary cookie:

NameTypePurposeDuration
userConsent Strictly necessary (cookie) Stores your cookie choice and shares it with app.getselekt.com, so you are asked only once 1 year (1 day if you decline everything)
_ga Analytics (consent-based) Google Analytics — distinguishes visitors 2 years
_ga_* Analytics (consent-based) Google Analytics — session state 2 years
_gcl_au Advertising (consent-based) Google Ads — attributes conversions to ad campaigns 3 months
_fbp Advertising (consent-based) Meta (Facebook/Instagram) Pixel — distinguishes visitors for ad measurement 3 months
_fbc Advertising (consent-based) Meta — stores the ad-click identifier (fbclid URL parameter) for conversion attribution 3 months

Analytics and advertising cookies are set only after you click "Accept" in the cookie banner. We use Google Consent Mode v2 with all consent signals denied by default: until (and unless) you accept, Google tags set no cookies and process no ad identifiers. Declining is one click and the site works identically without them. The exact set of cookies depends on which measurement tags are active; the table above lists the cookies currently in use. You can change your mind anytime:

Clicking the button withdraws your consent (every category set back to denied, on this site and in the Selekt app) and shows the cookie banner again. To remove already-set Google cookies, also clear cookies for this site in your browser. More about Google's processing: policies.google.com/privacy.

7. Children

This website is not directed at children. In line with Czech law, consent-based processing on this site is intended for persons aged 15 or older. If you believe a child has provided us personal data, contact us and we will delete it.

8. Changes to this policy

We may update this policy — for example when we change the measurement tools on this site or the way it links to the Selekt application. Purchases of Selekt Pro are made in the app through Paddle.com, our authorised reseller and merchant of record; Paddle and we act as independent data controllers of the data needed for a purchase, and Paddle's own privacy policy applies to the checkout. The "Last updated" date above always reflects the current version, and material changes will be highlighted on this page or announced by e-mail to registered users.

9. Contact

Questions about privacy: support@getselekt.com.

See also our Terms of Use.